Our Guiding Tenets

Who we are and what we stand for.


To become the most trusted brand for our customers globally , an excellent workplace for our employees , a socially responsible business , and to achieve long term sustainable growth with high Return on Equity.

Product Leadership

At Eastman, our core belief that products form the heart of customer engagement cycle drives all our product development initiatives.​

Customer Centricity

Closely knit with our product leadership approach is our pursuit to deliver higher than expected value to our consumers.

Partnership Approach

Over last several years, Eastman group continues to build and harness multi-faceted partnerships with technology partners, channel partners and employees alike.

Long-term Value Creation

We continue to remain staunchly focused on creating long-term value for all our stake-holders and society.​